Select an international company(Toyota) and a foreign country(US) that the company competes with outside the home country.

February 9, 2024February 9, 2024 Discipline: Business and Management

Submission has to be in 2 parts(2 seperate papers if possible)
Part 1(4-5 pages)
1.Introduction and company background info
-nature of business
-history, mission/bison
-competitve information
-recent company news
2.Host country background info
-cultural environment
-admin/political environment
-geographical factors
-economic factors
-risk/ranking
3. Reasons for international business
-why the company decided to enter/compete in the host country
4.references

Part 2(4-5 pages)
1.Cultural and others differences in host country
-what were the cultural and other differences between home and host country?
2.International business/marketing strategy in host country
-how did cultural and other differences influence the business and marketing strategy of the company in the host country
3.Lesson learned and conclusion
-How could the company have done things differently? what are the key lessons learned for the company
4.References

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