Assignment Title: Strategic Recommendations for Drexel: A Focus on Creativity and Innovation with ChatGPT.

MGMT450:


Background: The higher education landscape is continuously evolving, with employers increasingly seeking top-notch graduates who possess both practical and theoretical knowledge. As a student studying strategic management and competitive advantage, and a valuable member of Drexel’s community, you have the unique perspective to assess the ongoing development of the university’s undergraduate programs. 

 

Assignment Instructions:

 

  • Research the current state of Drexel University (these information will be helpful in your conversation with ChatGPT). This will be the basis for what your recommendations are based on for the future. (State clearly in your assignment what program you chose for this assignment!)

  • Engage with ChatGPT iteratively to refine your ideas and gather insights. Be prepared to have multiple exchanges with the AI model, as the quality of responses can improve through regular back-and-forth interactions. Provide ChatGPT with specific information about Drexel, its unique aspects, and any notable differences compared to other universities, where you see fit.

  • Based on your analysis and interactions with ChatGPT, develop a set of strategic recommendations for Drexel to meet the changing higher education landscape. Focus on creativity and innovation, seeking novel ideas that align with Drexel’s core themes and please try to avoid generic/vague recommendations.  (Tip: You may also ask ChatGPT to give you feedback on your recommendations with respect to its novelty and viability!).

  • Prepare a concise report (up to 1000 words, excluding references and graphs) outlining your findings and recommendations. This report should include:

  • A brief overview of the current state of Drexel University.

  • Your strategic recommendations for Drexel, emphasizing their novelty, rationale, viability, and expected outcomes.

  • A summary of your interactions with ChatGPT and how they informed your creative, context-specific recommendations.

  • A separate document of the ChatGPT session: Submit the transcript(s) of your ChatGPT session(s) in the appendix to showcase the iterative process that led to your final recommendations. 

 

To export or save your ChatGPT session, follow these steps:

  • Before closing the ChatGPT interface, highlight the entire conversation by clicking and dragging your cursor over the text.

  • Right-click the highlighted text and select “Copy” or use the keyboard shortcut (Ctrl+C for Windows, Cmd+C for Mac).

  • Open a Word document or other text editor and paste the copied text (Ctrl+V for Windows, Cmd+V for Mac).

  • Save the document as a separate file, including your name and “ChatGPT Session” in the file name.

 

 

Submission Guidelines: Your report should be up to 1,000 words, typed, single-spaced, and formatted according to APA style. Please submit your report as a Word document or PDF via the course submission portal by Feb.24 (Sat.) 11:59pm, along with the ChatGPT session transcript(s). (If you cannot submit via the portal, send the assignment to the professor).

 

Evaluation Criteria: Your assignment will be assessed based on the quality of your analysis, the creativity and originality of your context-specific recommendations, your effort to engage iteratively with ChatGPT, and the overall coherence and professionalism of your report.

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