You are the marketing manager for the Tesla Model Y and have been tasked with developing an effective social media strategy. Review the discussion of social media and consider the following:

February 20, 2024February 20, 2024 Discipline: Business and Management

You are the marketing manager for the Tesla Model Y and have been tasked with developing an effective social media strategy. Review the discussion of social media and consider the following:

Develop a concept for an online brand community for folks who are enthusiastic about the Tesla Model Y all-electric compact SUV. Outline the specific features that the brand community will have, as well as the value of the specific features to the community members and to Tesla.
Identify specific social networking platforms that you would use in the development of a social media strategy for Tesla Model Y, explain the reasons why you would use each of the selected platforms, identify the specific ways that you would use each one, and list the specific outcomes you would use to determine the effectiveness of your overall social media strategy across those platforms.T
 
 Please provide a detailed response at least one page. Use outside research and the text to assist you in providing a comprehensive response. 

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