Identify a start-up company that specializes in a relevant area (healthcare,
public health, wellbeing, aging, biotech, etc.), and in 1-2 pages single spaced, analyze it based on the
following dimensions:
–The problem(s) that the company is attempting to solve;
– The solution that the company proposes to develop, or has already developed;
– Its business model (i.e., how the company plans to monetize its offerings);
Competing solutions;
Your analysis on the likelihood for the company to be successful, in the next five years, and reasons
for your judgement.
IMPORTANT NLM Citation Format
References must be formatted using the National Library of Medicine citation format, and placed on seperate page.
Here is the link for the National Library of Medicine Citation format:
https://www.nlm.nih.gov/bsd/uniform_requirements.html#journals