Use two dimensions of the PESTEL framework and evaluate the macro-environment of a company you are familiar with.

To support your response, please only us the pdf attached and the sources below. Use only the chapters i have listed below.


Use two dimensions of the PESTEL (political, economic, sociocultural, technological, environmental, and legal) framework and evaluate the macro-environment of a company you are familiar with.



Sources to use:

  1. Jeyarathmm, M. (2007) Strategic Management. Mumbai: Global
    Media. 
    Chapters 4, 8 and 15
  2. Rothauer, D. (2018) Vision
    & strategy: Strategic thinking for creative and social entrepreneurs
    .
    Basel: Birkhäuser. Chapter 1 and 4
  3. Investopedia stock analysis –
    valueclick: Understanding porter’s 5 forces vs. PESTLE analysis
     (2019). Chatham:
    Newstex. Retrieved from
    https://www.proquest.com/blogs,-podcasts,-websites/investopedia-stock-analysis-valueclick/docview/2187712205/se 2?accountid=188730

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