Discuss when, how, and why an airline might employ a niche strategy. Describe and discuss an example where an airline has successfully employed a niche strategy to give it a sustainable competitive advantage.

March 22, 2024March 22, 2024 Discipline: Aviation

Formatting guide:

  • A header on each page of the assignment.
  • In the header add your student ID number (not your name).
  • In the title page write your name, course and assessment name/number, and date.
  • In the footer insert a page number.
  • Please use simple fonts such as Times New Roman, Verdana, Calibri, and Arial and 12 pt font.
  • Use standard page margins (2.54cm) and 1.5 or 2.0 spacing for text.

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