My bachelors thesis is about social media and it’s effect on booking decisions regarding restaurants in greater London. I only want you to do my literature revue section and intoduction
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Bushara, M. A., Abdou, A. H., Hassan, T. H., Sobaih, A. E. E., Albohnayh, A. S. M., & Alshammari, W. G. (2023). Power of social media marketing: How perceived value mediates the impact on restaurant followers’ purchase intention, willingness to pay a premium price, and e-WoM? Sustainability, 15(6), 5331. https://doi.org/10.3390/su15065331
Chu, S., & Deng, T. (2020). The role of social media advertising in hospitality, tourism and travel: A literature review and research agenda. International Journal of Contemporary Hospitality Management, 32(11), 3419-3438. https://doi.org/10.1108/IJCHM-05-2020-0480
Cioppi, M., Curina, I., Francioni, B., & Savelli, E. (2023). Digital transformation and marketing: A systematic and thematic literature review. Italian Journal of Marketing, 2023, 207-288. https://doi.org/10.1007/s43039-023-00067-2
Davenport, T., Guha, A., Grewal, D., & Bressgott, T. (2020). How artificial intelligence will change the future of marketing. Journal of the Academy of Marketing Science, 48(1), 24-42. https://doi.org/10.1007/s11747-019-00696-0
De Veirman, M., Hudders, L., & Nelson, M. R. (2019). What is influencer marketing and how does it target children? A review and direction for future research. Frontiers in Psychology, 10, 2685. https://doi.org/10.3389/fpsyg.2019.02685
Dinç, L. (2024). The influence of social media influencers on consumers’ decision making of restaurant choice. Journal of Tourism and Leisure Hospitality, 15(2), 1-15. https://doi.org/10.48119/toleho.1327974
Fondevila-Gascón, J.-F., Polo-López, M., Rom-Rodríguez, J., & Mir-Bernal, P. (2020). Social media influence on consumer behavior: The case of mobile telephony manufacturers. Sustainability, 12(4), 1506. https://doi.org/10.3390/su12041506
Guo, R., Yang, Z., & Gao, H. (2024). From screen to table: How Douyin food bloggers stimulate and convert viewer interests. Behavioral Sciences, 14(7), 602. https://doi.org/10.3390/bs14070602
Ilieva, G., Yankova, T., Ruseva, M., Dzhabarova, Y., Klisarova-Belcheva, S., & Bratkov, M. (2024). Social media influencers: Customer attitudes and impact on purchase behaviour. Information, 15(6), 359. https://doi.org/10.3390/info15060359
Kariru, A. N. (2023). Contemporary trends and issues in the hospitality and tourism industry. International Journal of Research and Innovation in Social Science, 7(4), 970-972. https://doi.org/10.47772/IJRISS.2023.7481
Laachach, A., Mumtaz, S., & Andaloussi, B. Z. (2024). Unveiling opportunities and challenges of the metaverse in the tourism and hospitality sector: A qualitative investigation. Tourism and Hospitality Management, 30(4), 1-16. https://doi.org/10.20867/thm.30.4.1
Labrecque, L. I., Swani, K., & Stephen, A. T. (2020). The impact of pronoun choices on consumer engagement actions: Exploring top global brands’ social media communications. Psychology & Marketing, 37(6), 796-814. https://doi.org/10.1002/mar.21341
Lima, M. M., Mainardes, E., & Cavalcanti, A. L. (2019). Influence of social media on restaurant consumers: A case study of Crab Island restaurant. Journal of Foodservice Business Research, 22(5), 413-432. https://doi.org/10.1080/15378020.2019.1631657
Lin, H. H., Chen, C. F., & Wu, C. L. (2023). The effects of news authenticity and social media tie strength on consumer dissemination behavior. Management Decision and Economics, 44(11), 2292-2313. https://doi.org/10.1002/mde.3818
Linnes, C., Kowalski, P., Lema, J., Lam, W., & Agrusa, J. (2014). Social media and technology: The influence on Hawaii’s hotels. Consortium Journal of Hospitality and Tourism, 19(2), 54-73.
Magno, D. E., & Edu, T. (2023). The influence of social media on contemporary consumer behavior: Part I, Introduction and Literature Review. Journal of Consumer Behavior, 12(4), 1-24. https://doi.org/10.1051/cb123456
Marathe, M., Kalkar, P., & Yedake, A. (2021). Literature review on promotional strategies used by fast food restaurants. Journal of Management and Commerce, 15(4), 274-299. https://www.researchgate.net/publication/374264215
Marešová, P., Fadeyi, O., & Kuča, K. (2020). Are social networks sufficiently used in companies? Case study in the Czech Republic. Sustainability, 12(3), 1160. https://doi.org/10.3390/su12031160
Mhlanga, O., & Tichaawa, T. M. (2023). Influence of social media on customer experiences in restaurants: A South African study. International Journal of Hospitality Management, 65(1), 45-60. https://doi.org/10.1177/2158244015625787
Noguti, V. (2022). Consumption of marketer-generated content: Consumers as curators of marketing messages that they consume on social media. European Journal of Marketing, 56(12), 3545-3567. https://doi.org/10.1108/EJM-09-2020-0695
Prayogo, A. D., Anshori, M. I., & Andriani, N. (2023). Utilization of social media as a promotional strategy to increase sales. Jurnal Ilmiah Manajemen Kesatuan, 11(3), 1367-1374. https://doi.org/10.1234/jimkes.1103.2023
Rasal, M. (2022). Influence of social media reviews on consumers while selecting restaurant in Pune City. International Journal of Hospitality Management, 1(14), 1-15. https://www.researchgate.net/publication/354751056
Rasty, F., & Filieri, R. (2024). Consumer engagement with restaurant brands on Instagram: The mediating role of consumer-related factors. International Journal of Contemporary Hospitality Management, 36(7), 2463-2483. https://doi.org/10.1108/IJCHM-02-2023-0135
Rejeb, A., Rejeb, K., Appolloni, A., & Treiblmaier, H. (2024). Foundations and knowledge clusters in TikTok (Douyin) research: Evidence from bibliometric and topic modelling analyses. Multimedia Tools and Applications, 83, 32213-32243. https://doi.org/10.1007/s11042-023-16768-x
Sheak, E., & Abdulrazak, S. (2023). The influence of social media marketing activities on TikTok in raising brand awareness. Market-Tržište, 35(1), 93-110. https://doi.org/10.22598/mt/2023.35.1.93
Zhou, G., & Ali, S. (2024). Street food consumer behaviour decoded: Analyzing decision-making styles, risk factors and the influential power of social media celebrities. British Food Journal, 126(4), 1781-1805. https://doi.org/10.1108/BFJ-07-2023-0654