Directions:
- The initial post should be a substantive and scholarly post between 100 to 150 words.
- Make sure that you use proper grammar, word choice, syntax (arrangement of words to create well-formed sentences), and writing mechanics (capitalization, punctuation, and spelling).
- Properly cite and reference.
Assignment: I will provide all materials that are part of this assignment (please include at least one citation from the chapter reading)
Keep in mind this a group project, and i am in charge of the introduction for the chosen company, (NIKE)
Based on what you learned from this week’s discussion and from exploring corporate social responsibility (CSR) plans of other organizations, you will create a memorandum to senior management proposing a CSR plan for a client of your choice. You do not need a detailed document, but rather you should provide a sentence outline with enough information to indicate the general direction of the plan, a few key elements, and the rationale for your choice.
As you reflect on this module’s materials, please respond to the following prompts:
- Briefly describe the organization you have selected. (Nike)
Link to readings and videos:
- Can capitalism be saved by a concept born in Boston?- https://www.bostonglobe.com/business/2019/08/22/can-corporations-well-and-good/yp2A8lx6pOSnjKBwB7279J/story.html
- The Influence of Corporate Social Responsibility and Corporate Reputation on Customer Loyalty- https://www.researchgate.net/publication/339926884_The_Influence_of_Corporate_Social_Responsibility_and_Corporate_Reputation_on_Customer_Loyalty