Discipline: Marketing

Exploring the Impact of Social Media Influencers on Female Consumer Online Purchase Behavior for Cosmetics in Northern IrelandExploring the Impact of Social Media Influencers on Female Consumer Online Purchase Behavior for Cosmetics in Northern Ireland

Exploring the Impact of Social Media Influencers on Female Consumer Online Purchase Behavior for Cosmetics in Northern Ireland 1. Types of Social Media Influencers in the Beauty Industry – Macro Influencers: Definition and characteristics Examples of prominent macro influencers in the beauty industry – Micro Influencers: Definition and characteristics Advantages of collaborating with micro influencers for cosmetics brands […]

Ethical Branding in Franchising: Implications for Brand Values and Corporate CultureEthical Branding in Franchising: Implications for Brand Values and Corporate Culture

After reading the case “Ethical Branding in Franchising: Implications for Brand Values and Corporate Culture” write a case study using the Case Analysis Outline attached below. Gringarten, H.& Fernández-Calienes, R,. (2019). Ethical Branding and Marketing: Cases and Lessons. New York. Routledge Publishing. ISBN-978-1-13-833727-5 Submission Instructions: ·         The paper is to be 1000 words in length, current APA […]

principle of marketing assignemnt 2700 words + simple report presentation # check attachment first #principle of marketing assignemnt 2700 words + simple report presentation # check attachment first #

  Principles of Marketing Spring 23-24 Individual Assignment – Assignment 1 guidelines Note: The deadline for submission will be Sunday 14, April 2024 at 11:59PM UAE Time. Choose one of the Principles of Marketing concepts and try to give full explanation for it supported by enough literature. Topics of interest or any topic related to […]

THE IMPACT OF SOCIAL MEDIA INFLUENCER PRESENCE ON BRAND LOYALTY AND CUSTOMER RETENTIONTHE IMPACT OF SOCIAL MEDIA INFLUENCER PRESENCE ON BRAND LOYALTY AND CUSTOMER RETENTION

  Compile a short description of your research topic explaining why it is an area which requires or inspires research (maximum 300 words).  Write the problem statement identifying the specific problem in the area of research identified (maximum 100 words).  Construct a set of two or three research questions that will guide the research process […]

A Study on the impact consumers behaviors willingness to buy product on Instagram posts between human authors and ChatGPT.A Study on the impact consumers behaviors willingness to buy product on Instagram posts between human authors and ChatGPT.

Answers the questions in the assignment method file. Make the necessary adjustments to the experiment template file. Revise the text in the experiment template file (English, grammar…) Choose the stimuli for the experiment. That is, the social media post that we will use in the experiment. When you are ready, send me the assignment method, […]

DiscusisonFrom the list below, choose a subject you would like to research. This will be the topic of your thread: Customer loyalty Global marketing Marketing research Branding Please review the DiscDiscusisonFrom the list below, choose a subject you would like to research. This will be the topic of your thread: Customer loyalty Global marketing Marketing research Branding Please review the Disc

From the list below, choose a subject you would like to research. This will be the topic of your thread: Customer loyalty Global marketing Marketing research Branding

Analyse BARRY’S TEA social media platforms and website and conduct an audit for that brandAnalyse BARRY’S TEA social media platforms and website and conduct an audit for that brand

Analyse BARRY’S TEA social media platforms and website and conduct an audit for that brand: What message are they trying to communicate? Does messaging mirror brand standards? How are they engaging with their stakeholders online? How are their stakeholders engaging with them? Are they using Influencers? Do you believe that the brand is meeting customer […]

Week VIII Discussion – Ready for Future Customers? and Ready for the digital future?Week VIII Discussion – Ready for Future Customers? and Ready for the digital future?

Respond to the post below. Place references underneath EACH post. 100 words or more 1. Ammon Yule Topic 2; Ready for Future Customers? Describe Gen Z in terms of behavioral, demographic, and psychographic characteristics. Generation Z is the group of people born between 1997 and 2009. They observed the financial struggles of their parents and […]

In-Depth Research Paper on Digital Media Metrics in Integrated Marketing CommunicationIn-Depth Research Paper on Digital Media Metrics in Integrated Marketing Communication

Write a detailed 4-5 page research paper on Digital Media Metrics in Integrated Marketing Communication. Content:  Please cover in your report the following aspects.  What is the topic/technology?Explanation? Definition? Background? What is the relationship to our course (Integrated Marketing Communication)? Provide and explain some examples and applications for the topic Advantages/Disadvantages that need to be considered Collect best practices (do’s and don’ts) Apply […]