Discipline: Marketing

Compare and contrast the various strategies for entering new global markets: exporting, licensing, franchising, strategic alliances, and direct foreign investment. Give examples of when each strategy would be best utilized.Compare and contrast the various strategies for entering new global markets: exporting, licensing, franchising, strategic alliances, and direct foreign investment. Give examples of when each strategy would be best utilized.

—TOPIC— Compare and contrast the various strategies for entering new global markets: exporting, licensing, franchising, strategic alliances, and direct foreign investment. Give examples of when each strategy would be best utilized.*****PLEASE READ***** Must have access to the following TEXTBOOK – use at least 1 reference/citation from textbook:(S) Marketing ManagementGreg Marshall & Mark Johnston, 2022McGraw Hill […]

Read case study and find solutions for satellite and solutions for Carplay – total 2 slides- i dont need note speaker, just the slides with the solutionsRead case study and find solutions for satellite and solutions for Carplay – total 2 slides- i dont need note speaker, just the slides with the solutions

case study Over 80 percent of cars sold in the United States support Apple CarPlay, and 23 percent of consumers consider it a “must have” feature. There are still some challenges in using CarPlay, but that might not matter. Recall our three themes from earlier: Superior content beats out a superior delivery platform. Over time, […]

Explain the concept of transformational advertising. Find an example of a company that is using transformational ads and discuss how the ads might enhance the experience of using the product or service.Explain the concept of transformational advertising. Find an example of a company that is using transformational ads and discuss how the ads might enhance the experience of using the product or service.

***TOPIC*** Explain the concept of transformational advertising. Find an example of a company that is using transformational ads and discuss how the ads might enhance the experience of using the product or service.***PLEASE READ*** must have access to the following TEXTBOOK for reference/citation purposes(H) Advertising and Promotion: An Integrated Marketing Communications PerspectiveGeorge E. Belch & […]

Quantifying the Void: An Empirical Examination of Resource Scarcity’s Impact on Consumer Decision-Making DynamicsQuantifying the Void: An Empirical Examination of Resource Scarcity’s Impact on Consumer Decision-Making Dynamics

I was tasked with making mandatory adjustments to my thesis (424511 THESIS) in a detailed document detailing all deficiencies in my work (Statement of Thesis Deficiencies – Anase Tilley-Gyado.pdf). I have attached sample theses from my University (all documents ending in years) as well as guides on how to write each chapter in this. I […]

Evaluate why Segmentation and Targeting are crucial to effectively delivering the firm’s value proposition.Evaluate why Segmentation and Targeting are crucial to effectively delivering the firm’s value proposition.

Referring back to your learning of Porter on competitive strategy evaluate why Segmentation and Targeting are crucial to effectively delivering the firm’s value proposition. Evaluate the value and shortcomings of various customer segmentation tools such as demographic segmentation, psychographic analysis, perceptual maps, etc., to get deep into the “thinking” of customers. What are the likely […]

Digital Marketing in early 21th Century. How Recent Changes (in Media and Technology) Are Shaping Marketing Strategies and CampaignsDigital Marketing in early 21th Century. How Recent Changes (in Media and Technology) Are Shaping Marketing Strategies and Campaigns

Your task is to prepare an essay (expected length is at least 3 pages, but the most important criteria for evaluation is your creative opinion, not the word count) on a subject: “Digital Marketing in early 21th Century. How Recent Changes (in Media and Technology) Are Shaping Marketing Strategies and Campaigns” Suggestions: Focus on recent […]

The effect of artificial intelligence on modern marketing: transformations, challenges, and opportunitiesThe effect of artificial intelligence on modern marketing: transformations, challenges, and opportunities

1. Introduction Marketing evolution: Traditional Marketing -> Digital Marketing -> Data-driven Marketing -> AI-Powered Marketing 2. Conseptual Analysis Marketing AI Costumer engagement Automation in marketing GDPR, data privacy and ethics 3. Literature Review Artificial Intelligence in Marketing Trends and innovations Tools Marketing Models 4. Methodology Case study selection 5. Case study 6. Conclusions Summary of […]

Understanding consumer decision-making preferences through learning styles: a path to enhanced marketing strategies in the sports sectorUnderstanding consumer decision-making preferences through learning styles: a path to enhanced marketing strategies in the sports sector

I am attaching the instructions for the university’s thesis, a list of sources that I have found myself, as well as an initial attempt at writing the theoretical part. I certainly do not like the result at all and the structure, since I wrote it in collaboration with chatGPT and it has not been thoroughly […]

Would you want to work at Netflix? Does Netflix have characteristics of an innovative culture? Do you agree that Netflix’s culture contributes to the organization’s success? Could another company copy Netflix’s culture successfully?Would you want to work at Netflix? Does Netflix have characteristics of an innovative culture? Do you agree that Netflix’s culture contributes to the organization’s success? Could another company copy Netflix’s culture successfully?

Hello!Need essay APA, 320 words, textbook for course used: (H) ManagementStephen P. Robbins and Mary Coulter, 2018Pearson ISBN.13: 978-0-134-52760-4 MUST HAVE ACCESS TO THE TEXTBOOK TO COMPLETE ESSAY. TOPIC IN FULL: Please read “Case Application 1: Freedom and Responsibility at Netflix” on pages 102-103 of your text and answer the following: Would you want to […]

The impact of influencer marketing on increasing customer engagement and purchase intention for SheinThe impact of influencer marketing on increasing customer engagement and purchase intention for Shein

I have a research project to do. I have already completed the intro, literature review, and research design section of the work. What needs to be done is the findings (data analysis) and discussion, and conclusion and recommendations. THE FINDINGS AND DISCUSSION SHOULD BE 2000 WORDS AND THE CONCLUSION AND RECOMMENDATIONS SHOULD BE 400. IN […]