Discipline: Marketing

Create a questionnaire that you can use to find out information about your potential product and if it is marketable for our company Flight Catering.Create a questionnaire that you can use to find out information about your potential product and if it is marketable for our company Flight Catering.

You must first decide where you will conduct your survey or questionnaire and whom you are going to target.  Define what information you are looking for; What is the hypothesis for the study?   Create a questionnaire that you can give to people to find out information about potential customers.  This questionnaire should have at least […]

Discussion Board – AI, Data, Technology and the Impact on Consumer Social BehaviorDiscussion Board – AI, Data, Technology and the Impact on Consumer Social Behavior

Research Current News about AI, Data and the increasing use of Algorithms and the impact on our Lives! New marketing, products behaviors and attitudes of the Consumer and what are Brands, Companies, Industries, is this the same as always or have attitudes changed during the past few years….  Find specific news about a Company, describe the value, real […]

conduct a current analysis of the business’s environment insofar as it relates to the organisation’s strategic marketing activitiesconduct a current analysis of the business’s environment insofar as it relates to the organisation’s strategic marketing activities

Assignment Details The task: for a named company of your choice, operating in a different sector than your own, conduct a current analysis of the business’s environment insofar as it relates to the organisation’s strategic marketing activities. You should consider both the internal and external environment and, where appropriate, you should use appropriate analytical tools and […]

Requirements for Ph.D. title: The Integration of artificial intelligence in Marketing: Opportunities, challenges, and future direction”Requirements for Ph.D. title: The Integration of artificial intelligence in Marketing: Opportunities, challenges, and future direction”

My Ph.D. title is: “The Integration of Artificial Intelligence in Marketing: Opportunities, challenges, and future directions.  I am kindly requesting:  -Introduction -Hypotheses -Dependent & Independant variables -Conceptual Model -Theoretical Framework -Technology Acceptance Model (TAM) -Diffusion of innovations  -Theory -Ressource-Based View (RBV) -Research Methodology -Expected Contributions -References

Optimizing Influencer Marketing Strategies: Enhancing Consumer Engagement and Brand Impact in Digital MarketingOptimizing Influencer Marketing Strategies: Enhancing Consumer Engagement and Brand Impact in Digital Marketing

SHORT SUMMARY In recent years, Influencer Marketing gained a lot of interest as one of the marketing strategies to best connect with the consumer in the digital landscape. A lot of studies were made to investigate the effectiveness of it and the best practices in marketing management. The effectiveness of influencer partnerships has been shown […]

Personas | Customer journey | Strategies | Wealth management and financial literacyPersonas | Customer journey | Strategies | Wealth management and financial literacy

To what degree does the proficiency in financial literacy among potential clients shape their choice to participate in wealth management services, and what strategies can wealth management firms employ to attract clients in response to this influence? What needs to be done: 1- Development of Personas: As part of the research methodology, personas of the […]

The TikTok ‘privacy paradox among teenagers in the USA: understanding discrepancies between app usage and Privacy ConcernsThe TikTok ‘privacy paradox among teenagers in the USA: understanding discrepancies between app usage and Privacy Concerns

Ive attached the first part that my teammate did that I have to ad a lit review and hypothesis. I will also attach instructions and I screenshot. I must submit a literature review and a hypothesis for the paper.  Citation reviews showing the gap (Why this topic is worth pursuing and how does it add […]

Case Study: Navigating Brexit – GlobalTech’s Entry into the Post-Brexit UK MarketCase Study: Navigating Brexit – GlobalTech’s Entry into the Post-Brexit UK Market

Case Study: Navigating Brexit – GlobalTech’s Entry into the Post-Brexit UK Market Background: GlobalTech, a large European electronics company, was contemplating expansion into the UK market following Brexit. Although the UK was a significant market for their products (smartphones, wearable devices, and smart home systems), the uncertainty of new trade regulations, tariffs, and supply chain […]

Competitive advantages of using GIS in market segmentation compared other traditional approachesCompetitive advantages of using GIS in market segmentation compared other traditional approaches

Need to describe competitive advantages of using GIS (geographic information systems)  in market segmentation compared to other traditional aproachoes using the following       information: Need to go to the following link  https://www.esri.com/en-us/arcgis/products/data/overview?rsource=https%3A%2F%2Fwww.esri.com%2Fen-us%2Farcgis%2Fproducts%2Ftapestry-segmentation%2Fzip-lookup#data-demo&rsource=%2Fdata%2Fesri_data%2Fziptapestry  Need to enter zipcode 33178 (see attached where to write zipcode) and  explore the            community lifestyle and demographic […]

Marketing Research Questions: Part 1 – Sources of Competitive Advantage AssignmentMarketing Research Questions: Part 1 – Sources of Competitive Advantage Assignment

Several of our nation’s largest banks are concerned about the growing influence of PayPal. Over the past 10 years, PayPal has developed and earned the trust of a significant amount of consumers around the world. Recently, three of the nation’s largest banks have finally been reaching out to address PayPal’s growing influence. These banks are starting to deliver products […]