An essay on “Operations Management in Tourism: Strategy, Design, and Experience” through the use of a variety of research materials.

The
essay must include:

1.    
Introduction (150 words):

·       
Outline the aims and objectives of this essay.

·       
Briefly explain the concept and importance of
operations management within a tourism context.

2.    
Section 1 (500 words): The Interplay of
Operations Management and Tourism

·       
Discuss, with examples, how supporting functions
interact with operations management within a tourism context.

·       
Highlight how servitisation is revolutionising
tourist offerings and experiences. Give real-world examples from the tourism
industry.

3.    
Section 2 (600 words): Strategic
Alignments in Tourism

·       
Explore the synchronisation between operations
strategy and overarching business strategy within tourism ventures.

·       
Address the trade-offs in performance at the operational
levels, citing real-world examples from the tourism industry.

4.    
Section 3 (600 words): Designing Tourist
Experiences

·       
Discuss, with examples, how standardisation can
streamline and enhance tourist experiences.

·       
Discuss how process mapping can help in
personalising customer experience and triggering positive emotions within
tourists.

5.    
Conclusion (150 words):

·       
Summarise the topic of the essay and add a conclusion.

·       
Include your recommendations, if any.