I have an outline, so I need my work to be done with it. However, my teacher sent me a comment about it, so I need to add one more point to it: “Address the opposing viewpoint (contemporary art is less effective than traditional media in raising awareness?)
https://ijoc.org/index.php/ijoc/article/view/5534/1923
Smithsonian Magazine and Rise Art reviews of “Ice Watch” describe how Eliasson’s work brought the reality of climate change closer to the public through immersive, physical interaction.
Can contemporary art be more effective than traditional media in raising awareness?
I. Thesis Statement
“Contemporary art, through its emotional depth, interactive nature, and personal engagement, can be more effective than traditional media in raising awareness about social and environmental issues by fostering deeper connections and long-term impact on viewers.”
II. Major Supporting Point #1: Emotional and Conceptual Impact of Contemporary Art
A. Detail 1: Contemporary art evokes stronger emotional responses than traditional media, leading to deeper personal reflection and engagement.
Supporting Source: “The Art of Seeing: An Interpretation of the Aesthetic Encounter” by Mihaly Csikszentmihalyi and Rick E. Robinson – Explains how the emotional and aesthetic experience of art can lead to deeper reflection.
B. Detail 2: Contemporary art can raise awareness through powerful symbolism and emotional expression, engaging audiences in ways traditional media cannot.
Supporting Source: “Art as Social Action: An Introduction to the Principles and Practices of Teaching Social Practice Art” by Gregory Sholette and Chloë Bass – Provides examples of contemporary art being used to evoke emotional responses and raise awareness on critical issues.
III. Major Supporting Point #2: Interactive and Immersive Experiences in Contemporary Art
A. Detail 1: Contemporary art installations often create immersive environments that engage the audience more fully than passive media consumption.
Supporting Source: “Relational Aesthetics” by Nicolas Bourriaud – Discusses the interactive nature of contemporary art and its ability to engage viewers in a relational, participatory way.
B. Detail 2: Art exhibitions such Olafur Eliasson’s “Ice Watch” (2014-2019) or other climate change-focused installations immerse viewers, leading to a more lasting impact than traditional media broadcasts.
Supporting Source: Smithsonian Magazine and Rise Art reviews of “Ice Watch” describe how Eliasson’s work brought the reality of climate change closer to the public through immersive, physical interaction.
IV. Major Supporting Point #3: Limitations of Traditional Media in Sustaining Awareness
A. Detail 1: Traditional media often presents information in a repetitive or overly factual way, leading to audience desensitization and disengagement.
Supporting Source: “Communication Power” by Manuel Castells – Explores the reach of traditional media and its limitations in fostering deep engagement and awareness over time.
B. Detail 2: Studies show that people are more likely to forget news reports or ads compared to an impactful visual experience, like an interactive or controversial piece of art.
Supporting Source: Internet source: Research articles on media saturation and audience desensitization from reputable academic databases (e.g., The International Journal of Communication or Journal of Media Psychology). https://ijoc.org/index.php/ijoc/article/viewFile/1962/849
https://ijoc.org/index.php/ijoc/article/view/5534/1923
V. Conclusion
A. Restate Thesis: Contemporary art, through its emotional depth and ability to foster interaction and critical thinking, is more effective than traditional media in raising awareness.
B. Summarize Major Points: Contemporary art’s unique approach allows for sustained emotional impact, personal interpretation, and a deeper engagement with social and environmental issues.
C. Closing Thought: As media consumption continues to shift toward more interactive and experiential formats, the role of contemporary art in raising awareness will likely grow, positioning it as a critical medium for future social change.