Companies that invest in new technology will be able to differentiate more effectively and compete more successfully

Summary: Discover
how US companies will advance with targeted digital investments and
transformation.

Exploratory Research –

From Pewreach.org – Daniel S. Schiff,
assistant professor and co-director of the Governance and Responsible AI Lab at
Purdue University, wrote, “Some of the most beneficial changes in digital
technology and human use of digital systems may surface through impacts on
health and well-being, education and the knowledge economy, and consumer
technology and recreation. I anticipate more moderate positive impacts in areas
like energy and environment, transportation, manufacturing and finance, and I
have only modest optimism around areas like democratic governance, human rights
and social and political cohesion.“

From
statista-com we find the big gains in the US are expected – Both in
productivity and labor changes, the U.S. is likely to be heavily impacted by
the adoption of AI. This impact need not be purely negative. Labor rotation, if
handled correctly, can swiftly move workers to more productive and value-added
industries rather than simple manual labor ones. In turn, these industry shifts
will lead to a more productive economy. AI could boost U.S. labor productivity
growth by 1.5 percentage points over a 10-year period

Descriptive Research – Survey

The survey should be
conducted to drive employee engagement and how the feel about gaining new
knowledge and how helpful AI has been their daily duties.

Benefit from
the Research

The client
will have a clear understanding of the benefits investing in digital technology
and its employees will also be confident it’ll facilitate their processes Therefore
company will stay up to date on the latest tech to stay a step ahead of its
competitors.

CITATION

4. Themes: The best and most beneficial changes in
digital life that are likely by 2035

By Janna Anderson and Lee Rainie – Pew Research
CenterJune 21, 2023 https://www.pewresearch.org/internet/2023/06/21/themes-the-best-and-most-beneficial-changes-in-digital-life-that-are-likely-by-2035/

Artificial intelligence (AI) in productivity and labor
– statistics & facts Published by Bergur Thormundsson , Jan 10, 2024

https://www-statista-com.devry.idm.oclc.org/topics/11516/artificial-intelligence-ai-in-labor-and-productivity/#topicOverview

MarTech. (May 8, 2023). Share of marketers using
generative artificial intelligence (AI) in their companies in the United States
as of March 2023 [Graph]. In Statista. Retrieved March 24, 2024, from
https://www-statista-com.devry.idm.oclc.org/statistics/1388390/generative-ai-usage-marketing/