For this assignment, you
are required to develop a short PowerPoint presentation of six slides to
demonstrate your skills in visual storytelling using imagery, charting, and
other graphic/visual elements to persuade Microsoft to donate to a nonprofit organization.
You may choose any
non-profit organization you’d like. It may be global or local, large or small,
and can serve any community or cause, such as poverty reduction, animal
welfare, or environmental sustainability, as long as it’s an actual (not
fictitious) non-profit. You have sent a letter to James Crandall, the Director of Community Relations at Microsoft, asking for a
$100,000 donation from Microsoft and she has responded by inviting you to make
a presentation over Zoom to pitch for the funds. For this assignment, you are
only creating the slides to be used at the presentation.
Your presentation must
be six slides (no more, no
less) in addition to a title slide. You should use a
combination of pathos, logos, and ethos to make your pitch, and you must
include the request for $100,000 somewhere in the slides. The content is up to
you, but you may consider discussing your organization’s mission, history,
programs, services, and results to date, among other topics. Importantly, you
must not use excessive words on your slides (some words, of course, are
necessary) and instead must demonstrate a mastery of visual storytelling by
incorporating a variety of elements discussed in class. Your presentation must use at least one table, one data chart, one flow
chart, one call-out quote, and as many photographs or other graphic elements as
you like.
Your slides must be
developed so that a reader could comprehend them without the benefit of an
in-person presentation.
This assignment is worth
15 points toward your final course grade. Grading criteria are as follows:
- Slides flow together in a natural and logical
narrative structure (3 pts.)
- Key messages are clearly emphasized (3 pts.)
- Content is visualized effectively through all required
visual elements (5 pts.)
- Slides look visually consistent and are formatted
professionally (2 pts.)
- Grammar and language quality are of the highest
quality, including lack of typos (2 pts.)