Discussion 2: Critique the Approach of Market Strategies in the Global and National Environments

Instructions

Consider your knowledge of performance and survival of the family business.  

  • Review Aldi’s businesses in the global and national environments. 
  • Identify a strategy in both environments and explain why it is or is not a successful approach. 
  • Explain how this is different from a nonfamily business. 

Expectations

Include two references.  

Your initial post should be roughly 150-250 words in length, and your responses to peers should be roughly 75-150 words each. Cite sources you reference in-text and under a “References” section in APA format

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