explore the impact of environmental issues on the UK construction industry and evaluate possible marketing solutions to these opportunities and challenges

please write an essay on the topic above, instructions are outlined here

Part One: Description and
Justification 

Macro factors related to the
environment, including weather and
climate change and resource shortages
will impact upon business activities and
consumer demand in coming years.
Acknowledging this shift, discuss how environmental
factors have impacted the construction industry, and how this is expected to
progress in the future. Provide secondary
evidence that supports your discussion of
environment-related impacts and
forecasted effects on the industry, such
as associated business/marketing
activities and consumer behaviour
Drawing on an environmental analysis as
well as a range of contemporary
academic research, explore this shift, and
discuss the opportunities and challenges it
may pose for marketers in your chosen
industry. Where relevant, evaluate
possible solutions to these opportunities
and challenges. You may reference
academic research from related
disciplinary fields, but ensure you also
draw insight from a selection of highquality scholarship within the discipline of
marketing.
Also implement a pestel analysis where needed. 
It is also key to note that issues are generally not black and white the impact of trends/developments may
be unpredictable/debated.
Environmental challenges may be
complex, and marketing solutions may be
contentious. Academic research can
often be contradictory or inconclusive.
You should demonstrate awareness of
this in your analysis, and an ability to
critically evaluate information and form
your own conclusions based on evidence
Also please ensure a plagiarism report is added after to show that the work is AI and plagiarism free

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