Marketing and Sales Strategy a center for special needs children with ADHD , Down Syndrome and cerebral palsy

This assignment is intended to help you learn to do the following:

• Explain the three steps entrepreneurial firms use to identify their customers.
• Explain why branding is important to an entrepreneurial firm’s marketing efforts.
• Explain the 4 Ps of marketing activities (product, price, promotion, and place) used by entrepreneurial firms.
• Describe the sales process an entrepreneurial firm uses to identify prospects and close sales.

Marketing and sales are key factors in a start-up’s success. How will you spread the word about your product and entice potential customers? What will define your brand? You’ll need to pay careful attention to the 4 Ps of marketing: product, price, promotion, and place (distribution). You’ll also need to establish effective sales processes in order to forge relationships with customers and close sales.

1. written in third person only 
2. Create a Word document of 5-6 pages (not including your references list) that addresses the following:
   • Describe your value proposition and how that will enhance your brand.
   • Identify and describe your marketing mix. Justify your reason for your choices.
   • List the steps of your sales process.
   • Review your planned sales process and determine whether it is high touch or low touch. Explain how the amount of touch in your process makes sense for the solution you are offering.
   • Explain how you will align your sales channels to support your sales process and align them with the preferences of your target market. Explain any needed adjustments.
   • Estimate costs associated with both your sales process and sales channel.
   • Describe any other marketing and sales activities and justify your decisions.
   • Create a 1-page mock-up advertisement to market your product or service. This should be your own work with no help from anyone else. If you can sketch well, you may use a hand drawing. Otherwise, use simple digital tools to convey as much about your product or service as possible in one page.
   • In 2-3 paragraphs, describe what you have depicted visually. Give explanations for what you have created and what you hope to convey. Explain how your work will attract potential customers and who those customers will be (as opposed to customers who would be attracted to your product by some other means).
3. Format your paper in APALinks to an external site. style, ensuring that you’ve properly cited your sources.
4.  No Al used or plargarism cited all sources used 
5. APA 7th edition format /reference page all 
6. make sure to have heading format for each section of the paper 
7. also can create mock up advertisement using a kid with paints and puzzles surroudning the kid 
8. the name of the actual business will be Bry sensory Zone Center for ADHD , Down syndrome  , cerebral palsy.