Master’s Project – Exploring Employee Perspectives of Branding: A Case Study of Purple Wave Auction

April 5, 2024April 5, 2024 Discipline: Communications and Media

This is a powerpoint presentation of my master’s project case study about employee perspectives of branding at Purple Wave Auction. The powerpoint should cover the following:

High points of the study 

Include: need for the study, context of the study, research questions, methodology, findings, conclusions and discussions.


Use employee quotes from paper for themes.


Include citations throughout slideshow 

Reference slide at end. APA 7th edition citations please. 


Powerpoint shuold be able to be talked through for about 20 to 30 minutes.

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