Identify an international organization which has experienced, or is experiencing, major issues as a result of current and emerging global trends ensuring that there are a number of credible resources from which to refer. Well established media (e.g. BBC, Financial Times, New York Times, etc) may be used to develop the context of the discussion, but the material used to underpin the research and analysis should be from academic books and/or peer reviewed academic journals.
The report should address the following issues:
Task 1:
Brief introduction to the organisation and sector it operates in, including a summary of the
past 3 years’ revenue, operating profits and general overview of the business’s operational
activities.
Task 2:
An outline of one strategic business issue they are, or have recently, faced; contextualised
within the organisational setting, including an overview of relevant strategic decisions that
led to their current position (discussed through relevant literature, tools and techniques).
Task 3:
Critical analysis of why the issue has strategic implications and its impact on its
stakeholders (discussed through relevant literature and supported by other contemporary
examples).
The structure of a report:
Title Page
Summary (Abstract)
Contents (Table of Contents)
Introduction
Methods
Discussion
Conclusion
The folowing do not count towards the 4500 words:
Appendices
List of References
Attached are reading materials that can support the report