Satellite Communication Business Concept (SBC) Presentation: What Is the Problem You Will Solve With Your SBC?

Any successful business is built on a foundation of solving a problem for a price that customers are able and willing to pay. First and foremost, your business concept must create value. 

In this audio-narrated presentation, you will describe: 

  • What is the concept for your SBC? Please do not go into technical detail at this point. That will come later. For now, simply describe if the concept includes space, ground systems, and applications. 
  • Which market segments are you addressing? (Please use the categorization approach taken by Pelton in the textbook.) 
  • What is the problem you will be solving?

You will create an audio-narrated presentation, which should be no more than five (5) slides and is not longer than five (5) minutes in length. 

You may use any tool you wish to create your presentation as long as you meet the criteria. 

  • View the presentations of at least (2) of your classmates and share collegial comments and feedback no later than the end of the third day of the Module 3 week. This will encourage timely comments and discussions.
    • To ensure that as many presentations as possible benefit from comments and feedback, you should not comment on a presentation with more than two (2) replies time-stamped before you submit your comments.
    • Additional comments will, of course, be considered in grading this assignment.
  • Your comments should be brief, no more than one (1) paragraph, and address both the sources of strength in your colleagues’ presentations and specific suggestions for opportunities for improvement.
  • Respond to comments posted to your presentation by your classmates and instructor.

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