This assignment involves preparing an individual written essay on your understanding of the key concepts and models relevant to the tourism industry.

Experience” through the use of a variety of research materials.

The essay must include:

1.     Introduction
(200 words):

·       
Outline the aims and objectives of this essay.

·       
Briefly explain the concept and importance of
operations management within a tourism context.

2.    
Section 1 (500 words): The Interplay of
Operations Management and Tourism

·       
Discuss how the input-transformation-output
model functions within a tourism context.

·       
Discuss how supporting functions interact with
operations management within a tourism context.

·       
Highlight how servitisation is revolutionising
tourist offerings and experiences.

3.    
Section 2 (500 words): Strategic Alignments
in Tourism

·       
Explore the synchronisation between operations
strategy and overarching business strategy within tourism ventures.

·       
Address the trade-offs in performance at the operational
levels, citing real-world examples from the tourism industry.

4.    
Section 3 (600 words): Designing Tourist
Experiences

·       
Discuss how process design, especially
standardisation, can streamline and enhance tourist experiences.

·       
Delve into the role of process mapping, emphasising
its significance in elevating visibility, personalising customer experience,
and triggering positive emotions within tourists.

5.    
Conclusion (200 words):

·       
Summarise the topic of the essay and add a conclusion.

·       
Include your recommendations, if any.

Important notes:

Your essay must be
based on reliable research and supported with a minimum of 15 different
sources.  Academic concepts and theories,
as well as research findings, must be properly cited in accordance with the
CCCU Harvard Referencing Style.

Headers, pictures
and graphs, bold or italics fonts should NOT be used in the body of the text on
academic essays.  Should you believe
informative diagrams and graphs be useful, please attach them on the appendix.

Students must
attach the cover sheet given onto their essays and complete all the particulars
on the cover sheet.  The cover sheet is
available on the Moodle.

Reference Page

Minimum of 15 Sources,
including journals, books and a variety of academically accepted sources.

 “DO NOT USE
WIKIPEDIA”

You must
reference all information used in the essay, using the CCCU Harvard Referencing
Guide.