I am attaching the instructions for the university’s thesis, a list of sources that I have found myself, as well as an initial attempt at writing the theoretical part. I certainly do not like the result at all and the structure, since I wrote it in collaboration with chatGPT and it has not been thoroughly researched. The topic is `Understanding consumer decision-making preferences through learning styles: a path to enhanced marketing strategies in the sports sector`. Ideally, I would like a talented person in Marketing with a particular interest in consumer psychology and an appetite for incredible research for my thesis.
Furthermore, I would like to be in contact with him for updates, and feedback, since I will also have to inform the professor! I am also attaching the authorization form for better or worse. It is not necessary to follow it, just to have a general structure and a broader understanding of the subject.
Understanding consumer decision-making preferences through learning styles: a path to enhanced marketing strategies in the sports sector
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